YouTube Shorts Creators Can Now Start Earning up to $10,000 Per Month With Viral Videos

YouTube Shorts Creators Can Now Start Earning up to $10,000 Per Month

YouTube Shorts Creators. Starting this February, YouTubers in select countries can view a portion of the $100 million YouTube Shorts Fund if their creation rises to the top homepage of the most viral clips on YouTube.

Each month, YouTube says, it will select thousands of qualified video creators to claim payments from the fund, which marks the first step in its efforts to monetize short video features like TikTok. Creators who meet the criteria can earn anywhere from $100 to $10,000 based on views and interactions of their Shorts videos, which can be up to 60 seconds long.

The $100 million YouTube Shorts Fund will be distributed over the remainder of 2021 through 2022. YouTube said it will notify eligible creators for bonus payments from the Shorts Funding in the second week of each month on the YouTube app; they will then have until the 25th of the month to claim the bonus payout before it expires.

YouTube Shorts launched globally last month following previous launches in the US and other countries, following the huge popularity of ByteDance's TikTok app (which has also been copied on Instagram Reels and Snapchat Spotlight). Google says YouTube Shorts have quickly become a hit worldwide: The feature now generates more than 15 billion global daily views, up from 6.5 billion in March, Alphabet/Google CEO Sundar Pichai announced last week.

Currently, only creators in 10 countries are eligible to receive YouTube Shorts Fund payments: US, UK, Brazil, India, Indonesia, Japan, Mexico, Nigeria, Russia and South Africa. "We plan to expand eligibility to more countries/territories soon," YouTube said.

All of the creator's YouTube Shorts videos will count towards their Shorts' performance each month they receive views (not just the month the video was uploaded). The amount of bonus payments will be adjusted based on the total performance of a channel's Shorts video and the location of the viewer. The level of performance required to qualify for bonus payments may vary between creators (based on viewer location for example) and may change from month to month "due to fluctuations in viewer location and the number of creators creating Shorts videos," YouTube said.

With the launch of Funding Shorts, creators now have 10 different ways to earn money on YouTube. In addition to the YouTube Partner Program for advertising revenue sharing, namely: YouTube Premium revenue share; Channel Membership; SuperChat; Super Stickers; Thanks a lot; selling merchandise; Concert tickets and YouTube BrandConnect (previously known as FameBit) to connect creators with sponsors.

"YouTube has grown from being just a place for people to upload and share videos," wrote Robert Kyncl, chief business officer of YouTube, in a blog post today. "It's now a destination where content creators can find new audiences, connect with fans in a variety of ways, and build a thriving business."

To be eligible to receive payments from Shorts Funding, a channel must have uploaded at least one eligible Shorts video in the last 180 days. They must also adhere to YouTube's Community Guidelines, copyright rules and monetization policies. In addition, creators must be 13 years of age or older in the US (or the “age of majority” in their country/region) and must accept the program terms and link to an active Google AdSense account to receive bonus payments.

Excluded from payment eligibility are YouTube Shorts that include non-original content, such as videos uploaded from other channels, as well as videos with watermarks or logos from third-party social platforms.

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